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FAN ACTIVATION PLATFORM + PARTNER FOR LIVE EVENTS

SELL MORE TICKETS.
KEEP FANS COMING BACK.

Build a fan team that sells tickets, creates content, and promotes your event. Track their activity and reward their contribution.

Fan ambassadors creating content, selling tickets, and promoting an event.

IN GOOD COMPANY.

Built for the events
and brands fans love.

An outdoor festival stage lights up above the crowd at Breakaway Dallas.

Music
festivals

Build anticipation, drive ticket sales, and reward participation.

Fans fill an indoor concert venue beneath colorful stage lights.

Concert
venues

Activate a local fan team across your show calendar.

A live performer and a crowd of fans with their hands in the air.

Artists
& tours

Connect fans across cities and turn enthusiasm into promotion.

Convention attendees gather in costume beside colorful anime displays.

Fan
conventions

Connect fandom, discovery, and shared experiences.

Visitors explore the colorful stalls at an outdoor food festival.

Food & culture
events

Encourage fans to explore your vendors and experiences.

Two smiling festivalgoers hold drinks at an outdoor brand activation.

Brands & fan
communities

Turn your online audience into an active fan community through shared experiences, quests, and rewards.

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HOW THE FAN
EXPERIENCE WORKS.

Fans see what to do, track their progress, and earn rewards for taking part.

Coachella · 2024

01 / 03

TAKE ACTION.

Give fans ways to sell tickets, create content, and explore your event.

02 / 03

EARN POINTS.

Fans earn points for taking part. Every completed mission brings the next reward closer.

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UNLOCK REWARDS.

Tickets, upgrades, and experiences they care about. You choose what fans can work toward.

HOW THE FAN
EXPERIENCE WORKS.

Fans see what to do, track their progress, and earn rewards for taking part.

Coachella · 2024

Coachella · 2024

  1. TAKE ACTION.

    Give fans ways to sell tickets, create content, and explore your event.

  2. EARN POINTS.

    Fans earn points for taking part. Every completed mission brings the next reward closer.

  3. UNLOCK REWARDS.

    Tickets, upgrades, and experiences they care about. You choose what fans can work toward.

FAN PROMOTION.
FAN PARTICIPATION.

Juice Promote

Recruit and manage ticket sellers, content creators, and street teams. Keep activities, progress, and rewards in one place.

Explore Juice Promote

Juice Play

Connect artists, event traditions, sponsors, and on-site experiences through quests and rewards. Keep fans involved before, during, and between events.

Explore Juice Play

FAN POWER, IN NUMBERS

Ambassador-driven ticket sales
$20M+
Sponsorship revenue for festivals
$1.5M+
Events and shows supported
150+
3,500+ fan reviews of Juice Play
4.7 out of 5 stars

FAN POWER AT WORK.

Story 01 / 04

Swipe or use the arrow buttons to browse. With the story area focused, use the left and right arrow keys, Home, or End.

A crowd fills the XRoads41 festival grounds around the stage and ferris wheel.

XROADS41 · 2025 TO 2026

FROM PLAYERS
TO PROMOTERS.

In 2025, we built Side Quests for XRoads41 fans. Ahead of 2026, we invited those players to become ambassadors, building a team from scratch. Then that team got to work selling tickets.

Gross ticket sales through ambassador codes
$641K
Cash commissions paid to ambassadors
$0
Breakaway fans reach toward the stage under a shower of confetti.

BREAKAWAY · 2025 SEASON

FAN POWER.
ALL SEASON.

Ambassadors sold tickets, fans played Side Quests, and sponsors joined in with their own challenges and rewards. We brought it together across Breakaway's festival season.

Tickets sold through ambassadors
58K
Sponsored quests completed
7.4K
Coachella Quests: Canvas Cards, collectible stamps, and festival rewards.

COACHELLA · 2024

A GAME BEYOND
THE GATES.

One game connected artist content, brand experiences, and the festival grounds. Fans played online and on site, collecting digital stamps and earning festival rewards.

Quest app visits
138K
Online-only audience
50%+
The Santa Monica Pier Ferris wheel illuminated in pink and green, from the SEVENTEEN city experience.

HYBE / SEVENTEEN · 2024

ONE FANDOM.
A WHOLE CITY.

For SEVENTEEN's Los Angeles shows, pop-ups and partner locations became stops in a city-wide game. Fans checked in and collected digital stamps along the way.

Sign-ups
6,231
Food and drink check-ins
2,142

PART PLATFORM. PART PARTNER.

Run the program with your team, have ours manage it, or bring us in where you need help.

YOUR TEAM RUNS IT.

Set up activities and rewards, communicate with fans, and track participation in one place.

The illustrated Juice crew working together on a festival program, with a laptop and a shared plan.Strategy & creativeFan recruitment & engagementDay-to-day management

WE RUN IT FOR YOU.

We design the program, recruit participants, and manage day-to-day activity with your team.

ONE FAN EXPERIENCE. THREE WAYS TO PLAY.

ON THE WEB

Open a link. Scan a QR. No download needed.

IN THE JUICEXP APP

A year round home for missions, progress, and rewards.

Available on iOS and Android

INSIDE YOUR APP

Bring Juice into the event app your fans already use.